It's a relay race to market,
who are you going to hand the baton to?
R&D. Marketing. Production. Sales. All play key
roles in the race to speed products to market. If
your merchandising partner in the final leg of the
race is not solely focused on breaking the finish line first, then the effort
of the entire team could be lost.
"The human resource is the one least efficiently used -the one holding the
greatest promise for improved economic performance."
Peter Drucker
Merchandising Corporation of America (MCA) is the retail
execution specialist that top consumer products companies and retailers partner
with to carry the baton to run the final leg. We've been winning the race to
the shelf for ten years. We run hard because our clients depend on us and
because failure is not an option.
MCA background
Founded in 1996, MCA is recognized as a leader in providing retail merchandising
services to top tier consumer products manufacturers and retailers nationwide.
Our unique set of service capabilities and national scale allow us to provide
custom solutions to any retailing challenge.
Ten years ago, MCA pioneered the delivery of store level information on the
Internet with our NetReporter™ product. This innovative web-based business tool
offers a new level of visibility into retail activities.